What Your Time is Worth: The Number 1 ROI of Outsourcing

What Your Time is Worth: The Number 1 ROI of Outsourcing As a small business owner, you wear many hats. You are the CEO, accountant, customer service rep, and janitor all in one. While it certainly feels rewarding to do everything yourself, the reality is that outsourcing tasks to professionals can vastly improve your return […]

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Size Matters

Don’t you hate it when you are scrolling through social media and the images are not sized to fit? This has a negative impact on these brands, however, is simple to fix. Let’s think about creating your social media collateral like baking a cake. When you bake a cake you need to be meticulous when […]

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Do Parents Need Limited Screen Time
Put the Phone Down

Screen time. There tends to be a HUGE debate when it comes to our children. What about us, the parents. A recent study has shown that many children are feeling neglected, looking to their parents for support and attention and they are too busy texting and scrolling social media. I am for guilty, the Junior […]

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Who do you trust with your brand?

While it’s been widely reported that approximately¬†90% of people trust peer recommendations, there’s has been some negative press of late when it comes to the use of influencers.¬†However, like everything, there is always one or two who ruin it for everyone else. Take for example the White Moose Cafe and their “BloggerGate” with blogger Elle […]

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Is Snapchat Dead? Natural selection in the digital world.
Social Media Management

This morning Instagram announced its “New” search for stories features, funnily enough, a day after Snapchat announced a very similar feature. You can now search locations for stories in a certain area; where Snapchat has introduced events stories, much of a muchness. What does this mean for Snapchat? It was the new kid on the […]

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